Many know by now the importance of a good property website. And, by “good,” I’m referring specifically to its conversion potential. After all, if your site isn’t offering you conversions, then what’s the point, right? As we tiptoe out of this pandemic, slowly but surely, many are revamping their sites to adapt to the changed … Continue reading Can your website accommodate today’s virtual leasing experience?
Will your property thrive in a post-COVID world?
We’ve almost made it! After a tough year, the country is finally on the verge of reopening and assuming a form of normalcy. While the lifestyle we came to love pre-COVID may be gone with the wind forever, many are starting to venture out into the market, which begs the question–is your property ready to … Continue reading Will your property thrive in a post-COVID world?
Five digital marketing tools predicted to take-off in 2021
Thankfully, we’ve put 2020 (and all of its chaotic glory) to rest, but this also means that many of the top trends that we found to be effective may not be as relevant in 2021. The digital marketing world in and of itself is ever-changing, with new technologies and trends emerging quite frequently, oftentimes making … Continue reading Five digital marketing tools predicted to take-off in 2021
The top five multifamily marketing trends in 2020
Despite all of the shake-ups, trials, and tribulations this year has brought forth, one fact remains the same–the multifamily industry has been forever changed. Multifamily marketing in 2020 looked a lot different than its seemingly insipid predecessors. When a worldwide pandemic struck the world and stalled paychecks, induced hesitations, and forced renters to remain in … Continue reading The top five multifamily marketing trends in 2020
Now’s the time to strike on social media
Once stay-at-home orders were implemented, social media usage began trending upwards. After all, what else is one to do but tweet, browse, post and share? As a result of this increased usage, engagement rates have begun to soar across these platforms. According to a recent Harris Poll conducted earlier this summer, between 46% and 51% … Continue reading Now’s the time to strike on social media
Make the most out of your social media right now
With more folks cooped at home nowadays, the average time spent on social media has increased substantially. While stay-in-place orders went into effect in mid-March in many locations, consumers quickly turned to social media as a source of news and information and to stay connected during the pandemic, with usage of these platforms having increased … Continue reading Make the most out of your social media right now
3 tips to sealing the deal–virtually
Do you still know how to seal the deal? If you’re still growing in the virtual leasing sphere, here are three tips that can help.
Automated marketing–can it work for you?
If you are new to marketing automation, here are three tools you can use to help you save some time and improve performance throughout your apartment marketing journey.
Impact of Coronavirus on Multifamily Property Website Traffic (March 2020)
The COVID-19 pandemic has fundamentally changed how most commonplace activities are carried out. There’s still a lot of uncertainty out there. Property managers nationwide grapple with managing teams remotely, entertaining locked-down residents and now, just trying to collect rent. At Rentbot, we’ve been working hard with clients during this time in any way we can … Continue reading Impact of Coronavirus on Multifamily Property Website Traffic (March 2020)
How to handle marketing during the Coronavirus
Property owners and managers are now bracing for the negative impacts to their daily operations and ROI–marketing included. Here’s what you can do now to not only adapt but better position yourself for the future.