In today’s marketing world, personalization has become more critical than ever. As consumers, we expect a customized experience that caters to our unique needs and preferences. This is particularly true in the multifamily industry, where renters seek a home that meets their lifestyle needs and caters to their personality. It should not come as a … Continue reading Personalization is key to standing out in a crowded renter’s market
Artificial intelligence has quickly integrated itself into various facets of our everyday lives–from shopping, healthcare, and security to customer support; AI has created waves across the technology sphere. The first adopters of the trend tout its efficiency, cost-effectiveness, risk aversion, and daily application. But, when you consider the multifamily market, do the same benefits apply? … Continue reading How AI is powering multifamily
Rentbot websites offer multifamily property managers added reassurance with a full suite of modern options that come standard with each site and are designed to save time and money. Unlike other design firms and online site creation services, each of our websites offer fully customizable features in a turnkey option with low monthly pricing, making … Continue reading Three reasons why Rentbot sites offer a greater bang for your buck
The pandemic has undoubtedly created waves within the multifamily industry. As with many industries, we’ve had to re-adjust, reimagine and even remove several past practices and replace them with others that were more closely aligned with residents’ safety and occupational needs during that time. As we take small strides to inch away from a few … Continue reading Residents will be looking for these amenities post-COVID
We’ve almost made it! After a tough year, the country is finally on the verge of reopening and assuming a form of normalcy. While the lifestyle we came to love pre-COVID may be gone with the wind forever, many are starting to venture out into the market, which begs the question–is your property ready to … Continue reading Will your property thrive in a post-COVID world?
Thankfully, we’ve put 2020 (and all of its chaotic glory) to rest, but this also means that many of the top trends that we found to be effective may not be as relevant in 2021. The digital marketing world in and of itself is ever-changing, with new technologies and trends emerging quite frequently, oftentimes making … Continue reading Five digital marketing tools predicted to take-off in 2021
Life amidst a pandemic has rightfully altered many renters’ non-negotiables when it comes to apartment amenities. With stay-at-home orders in place for what has seemed to be the long haul, many once valued pre-COVID features have fallen second to more functional conveniences that allow multifamily residents to live, work, and play safely in one building–and … Continue reading What renters will want in 2021
We may still be in the midst of a worldwide pandemic, but that doesn’t mean your marketing resolutions have to remain on the back burner. Now’s the perfect time to take a deep dive into your 2021 marketing goals to improve the performance of your current advertising campaigns as well as those to come. To … Continue reading Three digital resolutions that should top your New Year’s to-do list
To say this year has presented its own set of challenges would be an understatement. The stresses that 2020 brought have been shared by residents, agents, and property managers alike. Many within the industry were forced to step up their game to appeal to their prospects in a new and different way. Others were left … Continue reading Give the gift of apartment marketing this holiday season
Many marketing budgets these days are pretty tight, and the pressure is on to make the smartest investments with the highest guarantee of a positive ROI for properties. So, when it comes to determining which advertising platform to choose, the lucky winner will offer high visibility, cost-effectiveness, and even higher conversion potential. We’ve already broken … Continue reading The most bang for your buck–Google Ads or ILS?
